Original price: $1,050.00
On loan from: Estate of Ken Gilson, Lincoln, NE
Number made: 10,998
Engine, etc.: Inline 4 cyl.; 165 cu. in.; 22.5 h.p.; valve-in-head design, cast iron block, mechanical valve lifters, Marvel carburetor; two-speed transmission; floor and steering column controls; mechanical brakes on rear wheels
Ken Gilson restored this car over time with parts from a friend.
The Buick Model 10 was marketed as the “Gentleman’s Light Four-Cylinder”, and it became the company’s best-selling model. It was the main competitor to the Ford Model T.
It was available in “Buick White” and promoted as “The White Streak”. Buick called it the car for “men with real blood who don’t like to eat dust”.
Buick Motor Company was founded by David Buick in 1903. The company was bought several years later by James H. Whiting who appointed William Crapo Durant as president. Mr. Buick left the company in 1908.
Durant led the company to increased success and it became a founding member of General Motors Corporation in 1908.
The Model 10 was introduced in 1908 and cost $900. It came in Buick Gray paint and had oil fueled side and taillights, acetylene headlights, and a bulb horn. A top was optional and cost extra. About 4,000 cars were produced the first year giving Buick and General Motors financial stability.
The chassis was extended to 92 inches in 1909 and additional body styles were available. By 1910 the Model 10 had 13 different body styles. A side-mounted spare tire and a windshield were still optional equipment.
Source: https://www.conceptcarz.com/vehicle/z6734/buick-model-10.aspx
https://oldcarbrochures.com/static/NA/Buick/1910_Buick/1910_Buick_Specs/dirindex.html (1910 Buck Specifications, all models. Original dealer brochure)